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Making Travel Matter By Supporting the Iraq Al-Amir Women's Cooperative in Jordan
Making Travel Matter By Supporting the Iraq Al-Amir Women's Cooperative in Jordan
Celebrating 10 years of working to #MakeTravelMatter with our not-for-profit partner The TreadRight Foundation, TreadRight Ambassador Céline Cousteau and a group of influential storytellers recently joined us on a journey of exploration and discovery in awe-inspiring Jordan, where we visited the Iraq Al-Amir Women’s Cooperative outside of Amman.
Unemployment for women in Jordan is at around 33% in urban areas and even higher than that in rural areas. The cooperative was founded in 1993 with the goal of making the women in the region financially independent, as well as preserving local heritage.
The TreadRight Storytellers team’s goal was to gain a greater appreciation for and understanding of the Iraq Al-Amir Women’s Cooperative’s important work and future goals, as well as the struggles they might face as they look to achieve them and help share them with the world.
“As an organization and with the support of African Travel, Inc., we are working to make travel matter. The Iraq Al-Amir Women’s Cooperative is a perfect example of the kind of initiative that can harness the power of travel and tourism and use it to make real, sustainable positive changes in people’s lives,” says Shannon Guihan, Program Director of The TreadRight Foundation. “It was a privilege to be welcomed with such warmth and humour by the women who call the cooperative home. We heard story after story of lives transformed for the better through Iraq Al-Amir, and the relationships formed there. Now TTC has the honour of introducing our audiences to those stories through our new video and by taking guests to visit the cooperative in Jordan.”
Managed and run by local women, Iraq Al-Amir has provided training to more than 150 women from all villages of the Wadi Seer district of Jordan, teaching them to make beautiful pottery and paper so that they may have a space to come together and show visitors Jordanian hospitality. The handmade products are sold on site at the gift shop, as well as online.
The TreadRight Foundation helps to support the Iraq Al-Amir Women’s Cooperative through its People pillar, which encourages the cultures, traditions, and arts of the communities African Travel visits, seeking to enable these communities to experience the true benefit of travel and tourism through economic empowerment. This is achieved through support of micro-enterprises and community-based travel and tourism initiatives that build a positive future for community members and their families.
TreadRight is working with the cooperative to upgrade the gift shop, as well as provide merchandising expertise, and allow the group to expand their food services, creating more income opportunities for the cooperative’s members.
“We’re working together to help the cooperative to become a viable business,” explains Guihan. “The idea of creating viable economic opportunities through travel and tourism is central to TreadRight’s People pillar. The Iraq Al-Amir Women’s Cooperative will be a testament to that.”
Following the TreadRight Storytellers experience the foundation produced its newest Storytellers video, showing the incredible beauty of Jordan and the inspiring work of the Iraq Al-Amir Women’s Cooperative.
You can visit the Iraq Al-Amir Women’s Cooperative on African Travel's Secrets of Jordan.
5 Reasons You Need to Visit Cape Town in 2019
In 2018, the readers of Travel + Leisure named Cape Town one of only 15 “World’s Best” cities. Thanks to the Mother City’s unique blend of natural beauty and captivating cultural attractions, it’s easy to see why the city remains at the top of many travelers’ bucket lists. Following an incredible recovery from a water shortage in 2018, in which residents and travelers alike rallied together to save water, Cape Town’s travel and tourism sector is “open for business”! Travelers looking to support sustainable tourism and sample some of Africa’s extraordinary experiences in 2019, should look no further than this astonishing city.
1) BREATHTAKING NATURAL BEAUTY
One of the many reasons that travelers choose to visit Cape Town is its abundance of scenic beauty and natural attractions. The city itself is situated between the Atlantic Ocean and Table Mountain, one of the world’s Seven Wonders of Nature. Table Mountain’s iconic plateau forms the dramatic backdrop of the city and is a must-see for visitors. We recommend taking the cableway to zip to the top of the mountain, which sits over 3,400 feet above the city, since it allows 360-degree panoramic views of the surrounding area. Once at the top, you can freely hike and explore the area to take in truly awe-inspiring views of the Western Cape.

Another can’t-miss scenic attraction is the Cape of Good Hope, located within driving distance of Cape Town. We recommend booking a full-day tour of the region where you will enjoy a lovely scenic drive along the rocky coast of the Cape Peninsula, before making your way to the top of Cape Point for uninterrupted views of the Atlantic Ocean to the south and west. The Cape of Good Hope is also located within the Table Mountain National Park, so you will get an opportunity to see the fascinating flowers of the Cape Floral Kingdom, one of just six floral kingdoms in the world.
2) GOURMET FOOD & WORLD-CLASS WINE
Capetonians love their food, so it’s little wonder that Cape Town is one of the leading culinary destinations in Africa. The region is known for its seafood, thanks to its proximity to the Atlantic Ocean. The diverse sushi selections at Willoughby & Co., situated in the Victoria & Alfred Waterfront, are a local favorite as are the fresh oysters that are served daily at the 12 Apostles Hotel & Spa’s Azure Restaurant. Cape Town is also home to a rich culinary history from the Cape Malay people, who came to the region from Malaysia in the 1600s, bringing with them flavorful foods such as curry and chutney. For adventurous culinary tourists, we recommend taking a cooking class with renowned chef Cass Abrahams to learn some of the secrets of the tasty Cape Malay cuisine.

For wine amateurs and experts alike, no trip to Cape Town is complete without a thorough exploration of the region’s famous vintages. Situated just outside of Cape Town proper, the Cape Winelands is home to a diverse range of winemakers that is sure to delight travelers of all tastes. Thanks to the area’s one of a kind climate, the region’s grapes produce some of the best wines in the world. A wide variety of wines are produced in the region, including reds, whites, and tawnies, but of particular note is pinotage, a red wine grape that is known as South Africa’s signature variety. A cross between pinot noir and cinsaut grapes, pinotage is notable for its rich, earthy flavors. We recommend booking a full-day tour to the Winelands region so that you can stop for wine tastings and tours at a number of vineyards to learn about the exciting history of South African wine.
3) NELSON MANDELA'S STRUGGLE AGAINST APARTHEID
While visiting Cape Town, it is absolutely essential to learn more about Nelson Mandela’s three-decade struggle to end apartheid in South Africa. Arrested in 1962 for political crimes, Nelson Mandela went on to spend 18 of his 27 years in prison on Robben Island, located just off the coast of Cape Town. Today, you have the opportunity to visit Robben Island, now a museum and UNESCO World Heritage Site, where you will be escorted around the former prison to learn how Nelson Mandela and other political prisoners overcame extraordinary adversity to transform Robben Island into a symbol of freedom for the world. Seeing Robben Island and, especially, Nelson Mandela’s former prison cell, is an emotional journey and one that you won’t soon forget. We recommend booking the half day tour to Robben Island in advance of your trip to ensure your seat is saved for this popular historical attraction.

4) VIP TREATMENT & LUXURY ACCOMMODATIONS
From the moment you arrive in Cape Town, you will be treated like a VIP. After you have touched down and collected your luggage, an African Travel representative will whisk you away to your luxury hotel to begin your Cape Town adventure. This VIP treatment extends to your experience at your hotel, where you can expect to be warmly greeted by the property’s well-trained staff. We are proud to offer a variety of hotel options and you can rest assured that we only provide accommodations at a 4-star level or above. For example, if you travel on Unforgettable Southern Africa you will stay in the 12 Apostles Hotel & Spa, a 5-star boutique hotel that overlooks the Atlantic Ocean. The hotel enjoys the longest hours of sunshine in Cape Town, ensuring that you will see remarkable African sunsets during your stay. The interior decor reflects the surrounding scenery with light, airy rooms that combine contemporary African style and classic European comfort. The 12 Apostles Hotel & Spa is just one of many Cape Town properties that we enthusiastically recommend. We encourage you to speak to your knowledgeable Africa Specialist to find the Cape Town accommodations that suit your travel style.

5) CAPE TOWN IS A WORLD LEADER IN SUSTAINABLE TOURISM

Cape Town has made a remarkable recovery from the water shortage that affected the area earlier this year. As of October 2018, dam levels have reached 75% capacity, up from 38% capacity at the same time in 2017. This incredible turn around was made possible thanks to abundant winter rains and the coordinated efforts of Capetonians and travelers who, when called upon, rallied together to conserve the region’s water resources. Over the past three years, Cape Town has been able to decrease its water consumption by an amazing 50%, making Cape Town not just a story of recovery in the face of climate change, but a sustainable model for the world. The United Nations World Tourism Organization has highlighted Cape Town’s successful water conservation strategies as a new standard for other global cities to emulate. Sustainability is at the heart of Cape Town’s tourism industry and, as a result, water-wise practices remain in effect at the city’s hotels: you will be asked to do your part by taking shorter showers and avoiding baths. With this sustainable foundation in place, Cape Town is poised to remain a top travel destination for generations to come. We look forward to welcoming you to Cape Town in 2019!
For more information about Cape Town’s water shortage, read “Cape Town is Open for Business”.
Introducing our new 2019 brochure...
We're excited to unveil our new 2019 brochure! Like the spots on a leopard, no two travelers’ dreams are the same. Our goal for 2019 is to be your dream maker. Whether you want to see rare mountain gorillas and other wildlife, experience adrenalin adventures, immerse themselves in African culture, or taste local delicacies – or all of the above – we can make your dreams of Africa come true.
African Travel Presents Africa Awaits